Investment in Apple
9/20/2019
While the media celebrates the iPhone 11, I think this is a great time to remind individual investors not to take their investing cue from local news. It’s always better to be part owner of stuff the masses are going nuts over (although not sure that’s the right description for the new Apple (AAPL)smart phone, which has a great camera but probably benefits more from elongated replacement cycle) not just another consumer. In the early summer days of 2007, everyone was pumped about the new iPhone, which was a true global event. I had a conversation with my niece that I had with so many others back in the days leading up to the unveiling. “Why not buy a cheap smart phone and take your $599 and buy Apple stock?” She pondered it for a few nanoseconds, and then kissed me on the cheek saying, she had to get down to the store and get in line. IPhone on sale June 29, 2007 Apple Share Price
My nieces $599 would be $6,413 today, which means she could get the most expensive version of the newest phone and still have five grand left over, presumably to buy AAPL shares with. A $5,000 investment would be worth $53,528, which is enough money to help cover college tuition or a more golden retirement. Apple Stock Since IPhone (see arrow) Let's see how trading goes this moring.
Charles Payne
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