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Friday, February 26, 2010

Target Asks Customers To Compare It With Wal-Mart

The Wall Street Journal

After more than two years of being outdistanced by Wal-Mart Stores Inc. (WMT), Target Corp. (TGT) said Tuesday it is coming out with guns blazing, planning to prove it is the low-price leader and offers better quality than its larger rival.

Target will have to keep improving the quality of its private-label consumables and properly merchandise the private-brand apparel and home goods it has already been improving, said Brian Sozzi, retail analyst at Wall Street Strategies. "When I go in I already see better-than-before quality merchandise in the home area," Sozzi said.

Link to full article: http://online.wsj.com/article/BT-CO-20100223-717268.html?mod=WSJ_latestheadlines


Posted by Brian Sozzi, Research Analyst

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