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Afternoon Note

Staying Home

By Dominique Paul, Research Analyst
8/17/2015 1:51 PM

The major equity indices were lifted following the National Association of Home Builders’ (NAHB) monthly housing market index (HMI) report. For the month of August, overall business confidence rose by 1 point to a reading of 61. The index has hovered in the upper 50s, lower 60s range for most of the year. Buyer traffic has improved slightly, rising by 2 points to a reading of 45. The current sales conditions component also demonstrated some improvement, rising to 66 points. Builders remain optimistic regarding sales in the next six months as that specific component stands at 70.

The Census Bureau released its quarterly e-commerce sales report for Q2-2015. As of June 30th, e-commerce sales accounted for 7.2% of total retail sales. This is up 20 basis points from Q1 where e-commerce sales accounted for 7.0% of total retail sales. Sequentially e-commerce sales grew by 4.2% after gaining an upwardly revised 3.7% (from 3.5%) in the prior quarter. All in all, the ecommerce business is expanding at a much faster rate than total retail sales. For the same quarter, total retail sales rose by 1.6%.


 

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